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Digital Marketing (SEO + Ads + Social Media)

Learn Digital Marketing from scratch — grow businesses online using SEO, social media, paid ads, and content marketing strategies.

Course Description

This course covers complete Digital Marketing including SEO, Google Ads, social media marketing, content strategy, and analytics. You will work on real campaigns and learn how to generate leads and sales online.

Detailed Course Syllabus

L.N. Contents Hours
1
  1. Introduction to Digital Marketing
  2. Marketing Fundamentals
  3. Digital Marketing Channels
 2
2
  1. Search Engine Optimization (SEO)
    • On-Page SEO
    • Off-Page SEO
    • Technical SEO
 3
3
  1. Keyword Research
  2. SEO Tools (Ahrefs, SEMrush)
  3. Content Optimization
 2
4
  1. Google Ads (PPC)
    • Search Ads
    • Display Ads
    • Campaign Setup
 3
5
  1. Social Media Marketing
    • Facebook & Instagram Ads
    • Content Strategy
    • Audience Targeting
 3
6
  1. Content Marketing
    • Blogging
    • Copywriting
    • Lead Generation
 2
7
  1. Email Marketing
    • Campaign Setup
    • Automation
    • Funnels
 2
8
  1. Analytics & Tracking
    • Google Analytics
    • Conversion Tracking
 2
9
  1. Affiliate Marketing
  2. Influencer Marketing
 2
10
  1. Freelancing & Client Work
    • Getting Clients
    • Pricing Strategy
 2
11
  1. Live Campaign Project
  2. Case Studies
  3. Interview Preparation
 2